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March 21, 2014

The Second ASUS & NVIDIA Gamers’ Gathering Demonstrates Cutting-Edge Technology Designed for Both Gamers and Tech Enthusiasts



Kuala Lumpur, Malaysia (21 March, 2014) – On March 16th, the 2014 ASUS & NVIDIA Gamers’ Gathering (ANGG) saw local Gamers and Tech Enthusiasts coming together to witness some of the latest gaming technology available for the first time here in Malaysia. A total of 45 pre-selected participants, consisting of elite tech enthusiasts and avid PC Gamers attended the closed-door event held in Orange Esports Stadium, Setapak. The exclusive gathering cum sneak preview of cutting edge gaming technology welcomes back Hugo Hsu of NVIDIA who helms NVIDIA’s Desktop GPU Segment Sales. Also gracing the event was Lim Wei Lun, Product Director of IAHGamers.



“The main focus of ASUS & NVIDIA Gamers’ Gathering has always been introducing new technology and innovations to gamers and tech enthusiasts who embrace DIY PC Gaming as their primary gaming kick. Therefore in the second installation of ANGG, we are extremely pleased to have NVIDIA to showcase some of their new products which have yet to be made available locally. One of products were the NVIDIA G-SYNC Technology and Steam Machine powered by NVIDIA GeForce Graphics Card,” said Azy Chua, Country Product Manager at ASUS Malaysia.
           


Live Demonstration of NVIDIA G-SYNC Technology awed Participants
The event was kick-started by the live demonstration of NVIDIA G-SYNC Technology. The demo was carried out using two units of ASUS’ very own gaming display monitors, the VG248QE. In order to showcase the clear advantage of the G-SYNC Technology, Hugo Hsu prepared two rigs with one of the display monitor equipped with the G-SYNC Kit. During his hands-on presentation, he explained that when V-SYNC was activated, it will cause long latency and stutter. On the other hand when V-SYNC was switched off it will cause ‘tearing.’ To overcome the latency, stutter and tearing issues, NVIDIA has specially developed the G-SYNC Technology which continually synchronizes display refresh rates with the GPU, thus eliminating tearing issues and minimizing display stutter and input lag. Although the NVIDIA G-SYNC Technology has been announced some time ago, it is a technology best presented live since the synchronization between the GPU and the display monitor would be difficult to be captured through pictures and videos.



Unveiling of the ROG Matrix GTX 780 Ti Platinum Graphics Card
The evolution of the graphics card in the gaming technology came a peak with the introduction of the ROG Matrix GTX 780 Ti Platinum graphics card. The ROG Matrix GTX 780 Ti Platinum graphics card which was recently launched worldwide on 19th March was brought to the event for participants to touch-and-feel the new features of the card. The ROG Matrix graphics card which was designed for serious gamers has quickly garnered the reputation of being the coolest, quietest and smoothest graphics card available with the ability to create the perfect balance between spectacular power and out-of-the-box simplicity. It sports a brand new DirectCU II outlook with an all-black heatsink design as well as the new exclusive Memory Defroster technology. The ROG Matrix GTX 780 Ti Platinum graphics card was assembled alongside the ROG Rampage IV Black Edition motherboard and specially selected games were installed to put its performance to test. There were namely Battlefield 4, Assassin's Creed IV: Black Flag and Batman: Arkham Origins.

“Having tested numerous graphics card, the NVIDIA GeForce GTX 780 Ti is certainly the fastest graphics card in terms of gaming performance. Also, the focus NVIDIA has put on the development and optimization of GeForce Drivers is impressive, as it provides end-users with the best gaming experience. In ANGG, we have decided to present the ROG Matrix GTX 780 Ti Platinum to the participants complemented by their favourite games which they are able to relate to. And of course, we are absolutely confident that the fastest graphics card under ASUS’ Matrix DNA would be able to tame any game available,” commented Juan Chong, the Technical PR at ASUS Malaysia.



Showcasing of the ROG Poseidon GTX 780 Platinum in Air Cooling and Hybrid Cooling Technology
Sharing the same vision and passion in promoting high performance DIY PC, ASUS Malaysia was glad to once again collaborate with Vector the Desk PC provider and A.P.E.S for supporting the water cooling parts. The ROG Poseidon GTX 780 Platinum was presented in a unique way where two rigs were installed in a single Desk PC with each rig equipped with the mentioned graphics card in Air Cooling and Hybrid Cooling mode respectively. In such an arrangement, participants were able to witness the direct comparison between the Air Cooling and Hybrid cooling in the exact same environment. The Hybrid Cooling achieved 31 degree cooler temperature in full load compared to the Air Cooling. Although NVIDIA G-SYNC Technology remained the highlight of the exclusive event, the ROG Poseidon GTX 780 Platinum presentation certainly made the most eye-catching appearance of the day.


NVIDIA’s Maxwell GPUs Provides 135% Better Performance and 2X Lower Power Consumption
In another comparison setup, the ASUS GeForce GTX 750 TI OC graphics card based on NVIDIA Maxwell architecture was pitted against the ASUS GeForce GTX 550 Ti DirectCU TOP graphics card. Through this showcase, participants were presented with the improvement achieved by NVIDIA in both performance and power efficiency throughout the years. 4 years after the Fermi based NVIDIA GeForce GTX 550 Ti was introduced, NVIDIA managed to improve its mid-range lineup by 4X better power efficiency and 2X performance upgrade via the NVIDIA GeForce GTX 750 Ti graphics card. To show the participants a clearer comparison, a Watt Meter was installed in both the rigs as they undergo the FurMark Stress Test. The ASUS GeForce GTX 750 Ti OC clocked 155w power usage compared to 254w of the ASUS GeForce GTX 550 Ti DirectCU TOP.


Steam Machine excites Avid Gamers
Ever since Valve announced its Steam Machine project at the end of 2013, it has created a wave of excited anticipation by both Tech Enthusiasts and Gamers. Its near negligible hardware limitation and the FREE SteamOS has made the news more than well received. A total of 300 high-range Steam Machine equipped with NVIDIA GeForce GTX 780 was first rolled-out to select beta-testers. In the ASUS & NVIDIA Gamers’ Gathering, Hugo Hsu presented his very own DIY Steam Machine powered by NVIDIA GeForce GTX 660 Ti which was specially flown in from Taiwan. In a hands-on demonstration, Hugo Hsu showed the participants the difference between SteamOS and Steam on PC though the game Metro: Last Light. On the other hand, ASUS Malaysia also collaborated with local dealer, C-Zone Sdn Bhd to assemble a ROG Steam Machine. The machine was equipped with ROG MARS 760 Dual GPU graphics card and MAXIMUS VI Impact motherboard.



Premier Test-Play of the Long Anticipated Game, Blacklight Retribution
Blacklight Retribution, developed by Zombie Inc is a free to play sci-fi first person shooter (FPS) game based on an apocalypse warzone. Boasting of intense graphics and combining it with smooth yet tactical gunplay, Blacklight Retribution is a serious contender in the FPS game genre. Thanks to IAHGames the game publisher, participants were given the opportunity to play firsthand the Blacklight Retribution game which has been scheduled to be available in Malaysia around April 2014. Blacklight Retribution was also used as the main game to test GeForce ShadowPlay technology as well. Participants were particularly pleased with the GeForce ShadowPlay feature and would consider using it as their primary gaming recording tool in the future. In a presentation by Chooi Yi Hui of IAHGames, certain unique features of Blacklight Retribution piqued the interest of the participants. The Hardsuit feature is a mechanized suit equipped with weapons of mass destruction and thick defense. The game also allows weapon customization in regards to muzzles, receivers, clips and scopes. To eliminate hack issues, Blacklight Retribution incorporates the Hyper Reality Visor (HRV) feature which allows gamer to see targets through obstacles.

“We are delighted to be able to share the innovation of ASUS products and its exciting technology together with partners such as NVIDIA, IAHGamers, Vector, C-Zone and A.P.E.S who share the same vision and passion for high performance DIY PC and gaming to local Tech Enthusiasts and Gamers in this ASUS & NVIDIA Gamers’ Gathering 2014. We are also extremely pleased and honoured to learn that two participants came all the way from Penang Island to join us in this gathering held in Kuala Lumpur. This piece of encouraging news will definitely motivate us to continue organizing more community-based event in the coming future,” said Jacky Lim, Business Development Director at ASUS Malaysia.

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